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University of jordan faculty of business strategic management “mcdonald's” case study strategic management prepared by mcdonalds marketing startegy. Mcdonald’s marketing mix or 4ps (product, place, promotion and price) is examined in this case study and analysis on marketing plan for the mcdonalds brand. Case study: mcdonald's - implementing a global bi strategy at mcdonald's a customized strategy for 24x7 business intelligence at mcdonalds.
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